- Brand Identity
OurGateshead
Discover more activities and services on your doorstep.
Date:
July, 2019
Client:
Newcastle Council Voluntery Service
Gateshead Local Community Service
OurGateshead.org supports community and voluntary groups across Gateshead and the wider areas, with a remit of increasing community-led initiatives.
Over the growth of this site OurGateshead identified a need to increase public awareness and identify branding opportunities for re-developing their website to improve the signposting of Gateshead residents to support, advice, services and activities.
We developed a series of branding guidelines for both print and web that incorporated our newly developed logo and branding design. We also worked closely with OurGateshead to develop an iconic symbol that represents their service for social media platforms.
In order to convey our designs we designed mock up promotional materials and placed them in real local metro stations and bus stops so our client could see their work in place. We also developed a series of posters for print that incorporated storytelling of local community members who have accessed the service.
- Acknowledgements